The Motivational Speech

The Professional Speaker - Advanced Communication Manual
Project #5 "The Motivational Speech" Objectives:

• Understand the concept and nature of motivational speaking
• Apply a four-step motivational method with the purpose of persuading and inspiring
• Deliver a motivational speech to persuade an audience to emotionally commit to an action
• Time 15-20 minutes

The Professional Seminar

The Professional Speaker - Advanced Communication Manual
Project #4 "The Professional Seminar" Objectives:

• Plan and present a seminar with specific learning objectives
• Relate to the audience by using a seminar presentation style
• Use seminar presentation techniques to promote group participation, learning and personal growth
• Time 20-40 minutes

The Sales Training Speech

The Professional Speaker - Advanced Communication Manual
Project #3 "The Sales Training Speech" Objectives:

• Tell a sales audience how to sell a product by using a planned presentation.
• Inform a sales training audience about the human experience of the buyer-seller relationship.
• Use entertaining stories and dynamic examples of sales situations.
• Inspire salespeople to want to succeed in selling.
• Time 15-20 minutes

Speaking To Entertain

The Professional Speaker - Advanced Communication Manual
Project #2 "Speaking To Entertain" Objectives:

• Entertain the audience through the use of humor drawn from personal experience and from other material that you have personalized.
• Deliver the speech in a way that makes the humor effective.
• Establish personal rapport with your audience for maximum impact.
• Time 15-20 minutes

The Keynote Address

The Professional Speaker - Advanced Communication Manual
Project #1 "The Keynote Address" Objectives:

• Identify the basic differences between keynote speeches and other kinds of speeches.
• Learn how to evaluate audience feeling and establish emotional rapport.
• Learn and use the professional techniques necessary for a successful keynote presentation.
• Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own.
• Time 15-20 minutes